International 
Cinzano: From Torino to the World
Journey to discover an Italian icon
Date
October 5, 2017 – February 11, 2018
Place
Museo Nazionale del Risorgimento Italiano (Turin)
About the event
To celebrate the 260th birthday of Cinzano, the exhibition invited the visitor to an immersive journey exploring the brand long history that began in Torino and became a symbol of Italian lifestyle around the world.
Composed of three sections, the exhibition’s main section was centered on advertising, with a large selection of original posters created by the most influential artists from the 19th and 20th Century. The second section, through a display of historical items, recounted the brand history. The final section was devoted to objects like plaques, glasses and vintage bottles dating from as early as 1852.
Cinzano’s exhibitions around the world
The elegance of the essential: logo, shape, color
How Cinzano distinctive logo was born
November 28, 2019 9:00 am
Museo Nazionale del Risorgimento Italiano (Turin)
Cinzano: journey to discover an Italian Icon
A celebration of the 260th birthday of Cinzano
September 17, 2019 12:00 am
Italian Institute of Culture in Prague
Anticipation of the Aftertaste
Cinzano’s relevance in Russia
October 12, 2018 12:00 am
MMOMA – Moscow Museum of Modern Art (Moscow)
Cinzano: A journey to discover an Italian icon
A voyage into Cinzano culture
April 20, 2018 9:00 am
Next Vintage Festival @Castello di Belgioioso (Pavia)
Cinzano: From Torino to the World
A journey to discover an Italian icon
October 5, 2017 9:00 am
Museo Nazionale del Risorgimento Italiano (Turin)
